Why You Should Avoid Black-Hat Link Building Tactics

Black tall hat

It’s no secret that backlinks play an important role in where and how a website ranks in the search engines. While Google, Bing and Yahoo all used advanced ranking algorithms that look for hundreds of ranking “signals,” backlinks remain one of the most influential. But there’s a certain type of link-building tactic that you’ll want […]

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White-Hat vs Black-Hat Links: What’s The Difference?

Links are typically categorized as either white-hat or black-hat, depending on their context and manner in which they are used. The term “white-hat” refers to links that abide by the search engine’s quality standards, whereas “black-hat” links are links that violate one or more of these standards. Black-Hat So, what are some examples of black-hat […]

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