The Beginner’s Guide To On-Site SEO

Author Archives: John Arnott

The Beginner’s Guide To On-Site SEO

Search engine optimization (SEO) involves modifying your website so that it will rank better for certain keywords in Google, Yahoo, Bing, AOL and other lesser-known search engines. As you probably know, the better your website ranks, the more traffic you’ll receive, which is why SEO is an important aspect of any web-based business. SEO can […]

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Internal Linking

If a backlink is a link back to your page from another website, an internal link connects two pages within your website together. In general, search engines will view sites with extensive linking favorably. Think of a site like Wikipedia, where all of the content is linked together to provide deeper meaning, or an entertainment […]

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Simple Ways To Increase Web Traffic

Still struggling to generate traffic to your website? It’s hard to run a successful web-based business without traffic. Traffic translates into visitors and visitors translates into sales. But the problem faced by many webmasters is trying to find effective sources of traffic. When searching for ways to generate traffic, you’ve probably come across dozens of […]

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Beyond Backlinking: Other Strategies for Boosting Page Rank

Backlinking is important, but it’s not the only thing you can do to improve your page rank. In fact, if you’re looking to boost your presence in search engine results, there are two other things you should be doing: You should be using internal links, and you should boost the value of your backlinks.

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What Is a Traffic Exchange?

With more and more people looking to earn a side income online, traffic exchanges have become increasingly popular. The truth, however, is that traffic exchanges have been around since the dawn of the Internet, with some of earliest exchanges dating all the way back the the early 1990s. To learn more about these exchanges and […]

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A Few Backlink Opportunities for Your Business

The ideas discussed above will provide you with plenty of rich opportunities for building backlinks and generating traffic back to your website. By and large, however, they work best with content-heavy websites that deal primarily in information. If you are running a business, your website is important, but you may not have much content left […]

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Benefits of Email Marketing and Why You Should Build a List

List building is arguably the single most effective form of online marketing. Marketing products and services using a static landing page ultimately limits your business’s scalability. If the visitor doesn’t take action, it’s unlikely you’ll ever see them again. List building, on the other hand, allows you to market the same user multiple times; thus, […]

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Traditional Sources of Backlinks that Still Work

While having your readers build backlinks for you is the ultimate goal, it’s not something that you can rely on. This is especially true when your site is new and finding its audience. No one can share your content if your page is hidden deep in Google’s search results! Although the rules of SEO have […]

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Make Content Users Will Share for You

The easiest way to build backlinks is to encourage others to do it for you. Natural links are the single most valuable method of boosting page rank. They’re also the most elusive. In order to get natural links, you will need to create valuable content that people will naturally want to share with their friends […]

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Does Article Marketing Still Work?

Article marketing is a traffic/backlink-generating method which involves writing article related to your website and submitting them to various directories. Before submitting your article, you can typically write a short “author bio” towards the end of your content which includes a backlink to your website. These backlinks will not only generate direct traffic, but they’ll […]

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